MAY 2005
RALPH by Ralph Lauren

L'Oreal Canada selects Bayou Design Studios to design, produce and execute the launch of an email campaign to promote "Gift with Purchase Offer" at The Baie.



Bayou Design Studios is pleased to announce it has successfully completed the design, production and delivery of a mass email campaign to over 180,000 permission based recipients.

We were extremely excited to have had the opportunity to develop and execute an email campaign of this magnitude for such a prestigious client; the advantage of email marketing is in the speed and accuracy that we're able to communicate the message. This entire campaign was designed produced and delivered in three days; actual time of delivery for 180,000 emails? 3 Hours!

When we think of the time and cost it would take to reach 180,000 prospects using traditional mailings, permission based email campaigns instantly come to mind and are growing in popularity at an enormous rate.

The ultimate success rate of an email campaign is to be able to measure results. Our advanced delivery system allows us to supply the clients with detailed information about how many emails were opened, who opened them, who clicked on any link within the newsletter as well as who unsubscribed (only to name a few of the metrics we supply). We then supply the client with a detailed report and updated mailing list. These metrics help evaluate and fine tune future email campaigns for untainted and effective results. Says co-owner Adriano Onorati of Bayou Design Studios- Head of Sales & Marketing.

Montreal based Bayou Design Studios inc. provides full service marketing, advertising, design and online solutions to companies of all sizes.

For more information please contact Adriano Onorati at 514.904.0088 or 1.888.BAYOU.11

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